Roccibella sitting and posing

Founder. Beauty Entrepreneur. Global Content Creator.

+2.4Mcommunity
Founderof Zenith
10 yearsin the industry

My Story

View My Story
Meet Roccibella

I’m not just a creator. I built a community, a brand, and a vision. I started in 2015, in a garage in Houston, recording with a phone and natural light. I didn’t have a strategy or a team: I had discipline. Ten years later, that same discipline is a company.

I arrived in the United States without speaking English, selling food to survive. What sustained me wasn’t luck: it was showing the entire process—the effort, the mistakes, the evolution—until millions of women saw themselves in it.

Evolution & Journey

This Is Our First Video

A simple tutorial filmed from the intimacy of a garage, using only a smartphone and natural sunlight. A beautiful reminder that the biggest dreams are born from the heart, not from big productions.

Brand
Partnerships

I don't sell 'likes.' I connect global brands with an active community of buyers. My audience doesn't just watch the content: they engage to buy. I am the bridge of trust between Korean skincare and the Latino consumer—translating the science and testing it on my own skin, comadre to comadre

Numbers
01/07

Medicube

1100000Views
28300Likes
389Comments
Medicube

I don't sell likes — I connect global brands with active buyers who engage to buy. The trusted bridge between K-beauty and the Latina consumer, comadre to comadre.

Round Lab

500000Views
18600Likes
323Comments
Round Lab
  • Multi-phase campaigns & activations
  • Launches for the Hispanic market
  • Reels, tutorials & real reviews
  • Direct conversion: Amazon, codes, ManyChat

Illyoon

1800000Views
45400Likes
20800Comments
Illyoon
  • 1M+ views per campaign
  • Thousands of buy-intent comments
  • Sold-out launches (Black Friday, Amazon)
  • 100% female beauty audience, 25–44

Etude House

1900000Views
2700Likes
126Comments
Etude House
  • Multiphase campaign for Amorepacific's iconic K-beauty house
  • Direct-conversion push into the Amazon BIG Spring Sale
  • Exclusive discount code driving trackable sales
  • Curl Fix Mascara, Dr. Mascara Fixer, Dear Darling Water Tint

Espoir

1600000Views
4400Likes
112Comments
Espoir
  • High-end makeup with a real filter finish
  • Polished-makeup hack proving true coverage on camera
  • Be Velvet Cushion, Brow Balance Pencil, Brow Color Fixing Cara
  • Professional artistry translated for an everyday routine

Anua

800000Views
43000Likes
416Comments
Anua
  • Targeted solutions for sensitive and acne-prone skin
  • Azelaic Acid 10% Serum for dark spots and breakouts
  • Amazon Black Friday push that sold through stock fast
  • 6.9K shares and 1.7K saves — content worth keeping

Ilso

750000Views
8300Likes
88Comments
Ilso
  • Real deep-pore cleansing, shown without filters
  • Sebum Softener demonstrated on camera, results and all
  • Raw, unedited proof that earns absolute audience trust
  • Available on Amazon for immediate purchase

Press

Interviews & Editorial Profiles

Podcasts

Television

Zenttu

Zenttu is the extension of my philosophy

A mindful approach to skincare where every detail has a purpose. It is a philosophy deeply rooted in genuine personal experience and elevated by proven science.

Discover Zenttu →