My History
Ten years isn't a lucky streak. It's process, decisions, and consistency. This is the real timeline.
First video
A tutorial filmed on a phone in the garage, with natural light as the only production.
Organic growth
Organic growth and consolidation as a beauty reference in the Spanish-speaking world—first the U.S. and Mexico, then all of Latin America.
Global collaborations
Campaigns with leading makeup and skincare brands on an international level.
The strategic pause
At the top, she chose to stop and build something of her own. From that pause, a company was born.
The birth of Zenttu
Creating Zenttu: a trip to South Korea and product development with 3 laboratories and 21 specialized companies.
Founder & entrepreneur
Consolidation as an entrepreneur and founder, with international expansion.
Big results are rarely explained by one viral moment, but by years of consistency.